Down is an incredible natural material, but if the cost of using it is the mistreatment of animals, we're not interested. Animal welfare is highly important to us and all natural fillings used come purely as a by-product of the Food Industry. Working with the most reputable European Processors governed by EU Law, we can be assured strict controls and checks are in place providing traceability and accountability.

European standards aim to ensure that down and feathers come from animals that have not been subjected to an any harm, practices that respect the humane treatment of ducks and geese.

Down is a by-product

The Down used in our bedding is a by-product of raising geese and ducks for the food industry. For the farmer, the value of the down is only around 5% and 95% of the value is the meat. Even if bedding manufacturers stopped using down today, goose and duck farming would continue, but the down and feathers would probably just end up as waste. Instead, the feather and down is cleaned, sanitized and recycled into bedding.

The majority of cheap imported feather products come from the Far East where ethical standards are not strict and there is no way of knowing how or where they were made. 

80% of our natural duvets, pillows and toppers are manufactured right here in the UK and 20% from equally high standards in Europe.